Wake Forest University Hiring for Associate Director, Fan Experience & Sales, Department of Athletics at Winston Salem, NC Full Time

Application Instructions:

External Applicants: Please upload your resume on the Apply screen. Your application will automatically populate your resume details, and you may verify and update data on the My Information page.

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** Cover letter required for all positions and optional for facilities, campus services, and hospitality positions unless otherwise specified.Job Description SummaryDevelops, coordinates, and implements marketing and promotional plans for the intercollegiate sports programs to create The Best Fan Experience in North Carolina. Assists in revenue generation through fan experience initiatives, ticket sales campaigns, and group ticket sales.Job Description

Essential Functions:

• Assist the Assistant Athletic Director for Fan Experience & Sales with the overall marketing, advertising and sales efforts for Wake Forest Athletics.

• Oversee all marketing, sales and promotional efforts for assigned sports.

• Serve as primary contact for women’s basketball and baseball.

• Formulate season ticket and single game sales campaigns for women’s basketball and baseball, while assisting in efforts related to Wake Forest football.

• Develop and execute fully integrated marketing plans, utilizing conventional, grassroots and digital marketing strategies to drive engagement and sales.

• Organize single game promotions at events to increase attendance and revenue.

• Write scripts and direct in-game timing and execution of promotions, video board features, music, public address reads and other elements during the season.

• Provide leadership in game day marketing responsibilities to include pre-game and half- time preparations, presentation coordination, and group ticket management.

• Assist in concept-creation and execution of sport-specific sponsorship elements to create an engaging in-game atmosphere for fans and student athletes.

• Coordinate all on-field game presentation efforts for Wake Forest Football.

• Provide leadership in daily strategy and operations of Screamin’ Demon Rewards platform, Junior Deacon Club, and future game-day experience program.

• Provide leadership for three Fan Experience Coordinators in sales and marketing goals for each of their assigned sports and programs. Ensure goals are met and exceeded, while reviewing and evaluating goals and plans at each season’s end.

Other Functions:

• Other duties as assigned.

Required Education, Knowledge, Skills, Abilities:

• Bachelor’s Degree.

• Three years marketing and promotions experience at the collegiate or professional level required or equivalent education and related training.

• Proficient in Microsoft Office and Adobe Creative Suite.

• Detail oriented for accuracy of data and information.

• Highly organized and ability to balance multiple projects and deadlines.

• Strong initiative to solve problems.

• Extraordinary focus on customer service.

• Willing to work in a team atmosphere where expectations are set and managed while giving staff flexibility to do their assigned task as both a leader and/or a follower.

• Ability to work long hours including nights and weekends.

• Excellent written and oral communication skills, as well as interpersonal skills.

• Demonstrated experience in marketing or sales.

• Strong knowledge of NCAA rules and regulations.

• Valid driver license with good driving record; must be insurable.

Preferred Education, Knowledge, Skills, Abilities:

• Master’s degree preferred.

Accountabilities:

• Responsible for own work.

Note:

This position profile identifies the key responsibilities and expectations for performance. It cannot encompass all specific job tasks that an employee may be required to perform. Employees are required to follow any other job-related instructions and perform job-related duties as may be reasonably assigned by the employee’s supervisor.

To help provide a safe learning and living community, Wake Forest University conducts background investigations and drug screens for all final candidates being considered for employment.

Wake Forest seeks to recruit and retain a diverse workforce and encourages qualified candidates across all group demographics to apply.

Wake Forest University is committed to providing access and reasonable accommodation in employment for individuals with disabilities.

Additional Job DescriptionTime Type RequirementFull timeNote to Applicant:This position profile identifies the key responsibilities and expectations for performance. It cannot encompass all specific job tasks that an employee may be required to perform. Employees are required to follow any other job-related instructions and perform job-related duties as may be reasonably assigned by his/her supervisor.In order to provide a safe and productive learning and living community, Wake Forest University conducts background investigations and drug screens for all final staff candidates being considered for employment.Wake Forest seeks to recruit and retain a diverse workforce while promoting an inclusive work environment committed to excellence in the spirit of Pro Humanitate. In adherence with applicable laws and as provided by University policies, the University prohibits discrimination in its employment practices on the basis of race, color, religion, national origin, sex, age, sexual orientation, gender identity and expression, genetic information, disability and veteran status and encourages qualified candidates across all group demographics to apply.