Palm Beach State College Looking for News And Media Relations Coordinator Full Time

Job Description

Responsible for coordinating the overall communications strategy, including the online news center, email blasts and social media content for news, and managing the media database and relationships. Maintains strong relationships with members of the media and content providers, provides strategic communication support, speechwriting assistance, and manages crisis communications.

Minimum Base Pay: $50,440.00. All salary calculations start at the minimum salary and will be based on candidate’s education and experience. 

Duties and Responsibilities:
(This list is not exhaustive and may be supplemented as necessary)

• Creates stories about college news, milestones, student, faculty and alumni profiles, higher education trends, community collaborations, workforce development, and other relevant topics.
• Drafts clear, engaging content on programs and services to pitch to a variety of media, including print, broadcast, and online.
• Coordinates media coverage by facilitating news coverage, creating, and disseminating press releases, responding to media inquiries, arranging, or participating in interviews, and contributing new stories to the online news center.
• Creates communication campaigns and produces newsletters to publicize programs and events.
• Develops concepts, layouts, and scripts for video storytelling. Distributes content to media outlets.
• Provides speechwriting assistance to the President, Board of Trustees, and other college leaders. Collaborates with leadership team on crisis communications planning and implementation.
• Ensures all communications are presented with consistent style and grammar internally and externally by providing college-wide support for communication initiatives including developing and editing presentations.
• Monitors various media outlets, reviews national and local newspaper articles relating to higher education, and disseminates information to the appropriate department heads.
• Assists College departments, faculty, and staff in establishing public relations, marketing, and communications programs. Monitors the effectiveness of programs implemented.
• Produces regular reports on story placements and performance metrics.
• Performs other job-related duties as assigned.

Required Minimum Qualifications:

Education and Experience:

• Bachelor’s degree in communications, marketing, or related field of study
• Four years of related experience

Knowledge of:

• Microsoft Office Professional or similar application
• Various media monitoring software
• Email marketing and automation platforms

Skilled in:                

• Writing in a positive manner to reflect favorably upon the organization
• Attention to detail while maintaining effective time and task management
• Associated Press style and copyediting
• Promoting cooperative behavior and team efforts

Ability to:

• Effectively communicate verbally and in writing regularly with internal and external customers, build relationships, manage customer expectations, and take responsibility for a high level of service

Licenses, Registration, Certifications, or Special Requirements:

• Regular physical attendance required

Preferred Qualifications:

Education and Experience:

• Master’s degree
• HTML (Hypertext and Markup Language)

Work Environment and Physical Demand:

• Stoop, bend, kneel, crouch, or crawl
• Stand for extended periods of time
• Use of video display terminal
• Use of manual dexterity and fine motor skills
• Communicate information orally and in writing
• Receive and understand information through oral and written communication
• Proofread and check documents for accuracy

This job description is intended to be generic in nature and describe the essential functions of the job.  It is not an exhaustive list of all duties and responsibilities. The essential duties, functions and responsibilities, and overtime eligibility may vary based on the specific tasks assigned to the position.

Employment Information

Please review the following information in order to apply for a position at Palm Beach State College:

• Carefully review the minimum qualifications advertised for the available position as only applicants meeting the minimum requirements will be considered.
• Background Check/ Drug Screen may be required based on the specific requirements of the position for which the application is being submitted. Employment is contingent upon the passing of a drug test and upon completion of a criminal background investigation.
• An important goal of the Office of Human Resources is to respond to all applicants once a selection is made. Please take notice of the position closing date advertised. Whenever positions are filled, the Office of Human Resources responds to all applicants who have submitted applications.

Application DeadlineThis position is open until filled