Flowers Bakeries Hiring for SE Training and Communications Specialist at Atlanta, GA  Full Time

The Sales Enablement Training and Communications Specialist leads and drives all Independent Distributor Franchisees (“Franchisees”) communications efforts as well as keeping the sales team informed. He/she will play a vital role in ensuring that the flow of information and content to IDP Franchisees is appropriate, efficient, and effective in all aspects. This position will assist Sales Enablement and its partners in developing content for the IDP portal, training, and general workshops. Additionally, the training and communications specialist works closely with Sales Enablement, Information Technology, IDP Franchisees, and sales to rework/redesign the distributor portal. The Training and Communications Specialist will gain broad exposure into how the company interacts with its IDPs and will provide insight into how communications processes can be improved to best serve the partnership. This position is also responsible for developing and maintaining educational journeys supporting the Company’s new and current Independent Distributor Franchisees (“Franchisees”) with operational knowledge needed to support Franchisees with the ordering, distribution, sales, transportation, handling, and merchandising of products to ensure timely consumer and retail access to fresh, quality product (also known as “Brand Standards”). Occasionally, the Sales Enablement Training and Communications Specialist will create learning materials for various DSD Sales teams providing guidance on best practices for supporting Franchisees. Position requires constant interaction with work group and other departments. Position requires demonstration of competency for all on-the-job activities that may have a direct or indirect effect on IDPs. This position will also assist the National Accounts team with any service ticketing platforms such as Dollar General’s DG Connect.

• Independently collaborate cross-functionally to assess training needs and develop training programs that align with brand standards, retailer objectives, IDP tools, and product information
• Exercise discretion on the design and development of electronic training materials rich in visual aids
• Facilitate training sessions using a variety of delivery methods, including classroom instruction, e-learning, and on-the-territory training
• Evaluate the effectiveness of training programs and make recommendations for improvements
• Monitor and track training and development progress
• Partner with subject matter experts to develop and deliver specialized training programs
• Stay up-to-date with the latest trends and best practices in training and development
• Conduct training needs assessments to identify gaps in skills and knowledge
• Create and maintain training records and reports
• Collaborate with the Human Resources department to develop and implement Company employee training and development policies
• Develop and lead the creation of a robust Franchisee e-training program for onboarding new Franchisees
• Develop and lead the creation of training programs for Franchisees, including business development, customer policies and procedures, and technical skills training
• Analyze and evaluate the effectiveness of communication and training programs and recommend improvements as necessary
• Develop Independent Distributor Partner communications, including content for the IDP portal, presentations for general workshops, partnership meetings, and general reporting with guidance/direction from the SE team and Sales Enablement Training and Communications Lead
• Support the Sales Enablement Operations Managers during Prospective Distributor training by providing the communications and materials needed for onboarding.
• Maintain any service ticketing platforms such as DG Connect.
• Maintain the Customer Contact Center’s daily operations
• Compile and disseminate Customer Contact Center analytics on a monthly, quarterly, and ad hoc basis
• Serve as Secretary for the Distributor Advisory Council
• Serve as the deal manager for FLOrules meetings (and occasionally lead the meetings)
• Write, edit, design, and/or create communications materials for IPDs and the Sales Enablement team
• Assist with planning and execution of Prospective Distributor training and partnership meetings
• Assist in responding to day-to-day Independent Distributor communication requests
• Create and maintain organization forms and checklists (Adobe and/or Excel) to support efficient business processes
• Compile weekly DEOC call analytics
• Develop and publish company and IDP surveys and Invitations to Bid (Last Mile Delivery) using the SurveyMonkey online tool
• Practice and comply with all Company policies and procedures (EEO, Harassment, Safety, Sarbanes Oxley, etc.)
• Perform other duties deemed by management to be an integral part of the job, including but not limited to fulfillment of work schedules, adherence to attendance policies, and other applicable operating rules, policies, and procedures.

• Minimum of 2 years of relevant experience in Business, Communications, or Marketing

• Bachelor’s degree required.