The CRM Project Manager (PM) is responsible for working with the Manager/ Senior Manager, CRM and internal and external partners during the production of a CRM Campaign. The PM will report to the Manager/Senior Manager, CRM. The PM will be responsible for ensuring alignment between CRM strategy and creative. The PM will ensure that the established process is followed by the agency and internal partners in marketing and merchandising. The PM will ensure that all required documentation including the editorial calendar are distributed to produce CRM programs utilizing email, mobile, social and any other active CRM channels, through existing platforms at The Home Depot. This position will play a key role in executing the omnichannel CRM contact strategy for The Home Depot consumer. The PM will ensure that the agency is keeping all schedules up to date and that all key milestones are met. The PM – under close supervision from the CRM Mgr. will also be responsible for contributing to CRM strategy, measurement and ROI.
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