Oklahoma City Community College Hiring for Digital Content and Website Manager at Oklahoma City, OK Full Time

Posting Number:

Staff_0403170

Classification Title:

Staff

Working Title:

Digital Content and Website Manager

Datatel Position ID:

PURE3DCWEBMG1A

Annual Hours:

12 Month

Placement Range:

$56,301 – $63,338

Position Type:

Regular

Job Category:

Exempt

General Description:

The Digital Content and Website Manager is responsible for the day-to-day operation and maintenance of the college’s website and Content Management System (CMS) platform, ensuring an optimal experience for users. This customer service professional is focused on engagement, brand awareness and promotion through effective content copy-editing and best practices in SEO and web design. In addition to CMS administration, this role involves monitoring other digital products and accounts, as well as website analytics.

Reports To:

Executive Director of Communications

What position(s) reports to this position?:

None

Minimum Education/Experience:

Associate Degree in Marketing, Communications, Journalism; or other relevant field.

Minimum (5) years work experience with digital marketing and content creations; managing CMS platforms, such as OmniCMS and WordPress.

Required Knowledge, Skills & Abilities:

Excellent communication and customer-service skills.

Basic web design skills.

Basic HTML coding skills.

Excellent time management skills.
Efficiency in Microsoft, Google and Apple platforms and applications.

An understanding of the differences generally

CMS experience in OmniUpdate and baseline exposure to common CMS’ including WordPress and Webflow.

A basic understanding of Google Analytics, SEO and ADA best practices.

A basic understanding of coding, including HTML, Javascript and CSS.

A basic understanding of responsive design and how it affects user experience.

A basic understanding of web browsers, compatibility issues, SEO, Google Analytics and ADA compliance

The ability to create or modify basic graphics in an application like Canva.

Excellent verbal communication skills.

Excellent demeanor and outlook. Positive attitude. Service-driven.

Ability to accept feedback, make adjustments and use resources.

Physical Demands/Working Conditions:

1. GENERAL PHYSICAL REQUIREMENTS:
Light work: The person in this position may occasionally exert up to 20 pounds of force to grasp, lift, carry, push, pull, or otherwise move objects.

2. PHYSICAL ACTIVITIES:
This position requires the person to frequently communicate with and listen to administration, faculty, staff, students, and others to perform the essential functions of the position. Must be able to exchange accurate information in various situations.

This position requires the person to frequently operate a computer, other office machinery, and mobile devices to perform the essential functions of the position.

This position requires the person to frequently operate equipment that involves repetitive motions of the wrists, hands, and/or fingers.

This position requires the person to frequently position self to grasp, move, lift, and/or pull, materials or equipment.

This position requires the person to use upper and lower body to exert force up to 20 pounds to grasp, pull or lift materials or equipment.

This position requires the person to frequently position self to access materials that may be above head or at ground level.

3. VISUAL ACUITY:
This position requires the person to judge, observe and assess the accuracy, neatness, thoroughness of work assigned or to make general observations.

4. WORKING CONDITIONS
This position performs the essential functions in an indoor, office setting.

5. MOBILITY/TRAVEL
This position requires the occupant to traverse the OCCC campus to meet, deliver or pick up print items.

This position requires the occupant to drive a vehicle (ownership is not required, as a fleet vehicle can be checked out for campus business) to local print vendors and other providers as required.

Preferred Qualifications:

Advanced web design skills, Elementor or equivalent.

Proficiency with Google Analytics and/or other website analytics measurement and reporting.

Proficiency in Google Business management.

Strong copy editing and proofreading skills.

Familiarity with search engine optimization (SEO) best practices.

Experience with marketing and content optimization for various online channels.

Attention to detail and strong project management skills.

Required Training:

Quarterly compliance training as required by institution

Ongoing professional development should include workshops or other opportunities in the CMS we select for our website (likely WordPress).

Work Hours:

Generally, Monday – Friday, 8:00 am – 5:00 pm with some evening and weekends as needed. Occasionally will be needed during late nights or holidays to accommodate important deadlines or technical/security issues, but this is rare and notice, whenever possible, will be given.

Department:

Marketing

Job Open Date:

11/01/2023

Open Until Filled:

No

HR Contact:

Beth Holmes

Special Instructions to Applicants:

Applicants are to thoroughly complete the online application and attach the following required documents: cover letter, resume, and transcript conferring highest degree.

Applicants who do not attach the required documents will not be considered for the position.

For application assistance, please contact Human Resources at (405) 682-7542, Monday through Friday between the hours of 8:00 AM and 5:00 PM.

Job Duties (Position Specific):

(The omission of specific statements of duties does not exclude them from the position if the work is similar, related, or a logical assignment to the position.)

Job Duties (Duties Assignment Statement):

CMS Administration/Maintenance: Oversee technical aspects of the CMS platform, including configuration and upgrades, ensuring that updates and maintenance processes are deployed in a timely manner. When necessary, collaborate with the College’s IT department and/or other areas to ensure proper functionality and integration of the website and other digital assets.

User Account Management: Create and manage CMS user accounts, setting access permissions for content creation, editing, and publishing. Ensure user roles align with responsibilities.

Content Management Policies: Develop and enforce policies and procedures for managing digital content within the CMS. Define processes for content creation, editing, and publication, as well as guidelines for content organization and categorization.

Stakeholder Collaboration: Collaborate with content creators, designers, developers, and other stakeholders to ensure the CMS effectively serves their needs. Gather feedback and make recommendations to enhance the CMS’s functionality.

Performance Monitoring: Monitor the CMS’s performance, including website traffic and user engagement. Identify areas for improvement and make recommendations to enhance the user experience. Focus on improving and maximizing SEO.

Industry Trends and Best Practices: Stay current with industry trends and best practices in CMS technologies and digital content management. Attend relevant training, events, and online communities to stay informed.

Technical Support: Provide technical support to users, addressing issues and offering guidance as needed. Conduct user training to improve their CMS proficiency.

Google Business Account: Keep the organization’s Google Business account current by updating business information, responding to customer reviews, and managing Google My Business features.

Analytics: Obtain and interpret data from Google Analytics and/or other programs to provide insights into website performance and user behavior. Use this data to make data-driven decisions and recommendations.

Copy Editing: Serve as primary copy editor for all digital content on the CMS and additional marketing department projects as assigned, ensuring all content is free from errors, adheres to brand guidelines, and communicates effectively to the target audience.

Documentation: Create clear and comprehensive documentation of CMS processes and procedures. Develop training materials for new users and maintain a knowledge base to support ongoing user needs.

Fiscal Responsibility: Understand basic CMS management and maintenance costs and ensure that digital operations run smoothly while also promoting sound financial practices for the institution.

Job Duties (Safety / Policy & Procedures):

Abide by the policies and procedures published in the Board of Regents Policies and College Policies & Procedures.

Contribute to a safe educational & working environment.

Adhere to established safety and health procedures and practices for the purpose of providing injury and illness prevention for self and others.

Complete quarterly health and safety training pursuant to OCCC’s established safety and health procedures and practices.

Participate in all applicable OCCC emergency, evacuation, shelter in place drills, and be prepared to take action and assist others in taking appropriate action should a health or safety emergency occur.