Merck & Co Hiring for Associate Director Market Access and Engagement (Hybrid) job in North Wales Full Time

Our Market Access and Engagement team is passionate about bringing our medicines and vaccines to our customers around the world. Through digital listening and analytics, we are able to appreciate our customers’ needs and strive to provide innovative solutions to meet them.

As the U.S. health care market continues to evolve, our company is steadfast in advancing market access strategies and building new capabilities to ensure we can identify and achieve the payor customer needs. The Market Access and Engagement (MAE) Team reflects an increased emphasis on payor customer centric engagement which requires more holistic planning at a portfolio level. By combining account management insights and brand marketing resources, this team will drive better coordination and efficiency across our business to identify new untapped opportunities that sit above

Individual brand priorities.

As a core member of the Market Access and Engagement Team, the Associate Director, Payor Strategy will be accountable for implementing recommendations from the MAE Team by integrating with BU Payer Marketing teams and providing payor customer insights to better inform the development of optimal omnichannel engagement experiences. This person will also be responsible for creating measurement frameworks that drive optimization efforts. The ideal candidate will bring deep expertise in the payor landscape with respect to the brand product lifecycles as well as digital tactic development, including prior knowledge with the design, review, approval, deployment, and measurement of digital tactics.

Primary Tasks:

• Partner with Business Unit teams to learn brand- and portfolio-level priorities and resource pipelines to guide strategy recommendations and aid tactical implementation where appropriate.
• Identify, develop, and roll out new capabilities and engagement approaches, including partnership with channel and digital capability teams to comprehend existing roadmaps and sequencing of updates.
• Support Payor Strategy planning through the lens of technical feasibility (i.e., people, processes, technologies) needed to drive team recommendations.
• Partnership with channel and capability teams to understand existing roadmaps and sequencing of updates.
• Supporting the process to vet potential new digital channels to reach payor customers, bringing in new customer channel preferences, and helping the business units to sequence and prioritize channels and messages.
• Collaborating with other MAE team members to field reactive customer requests, market research, internal knowledge, and external sources of industry insight to represent key customer needs and provide content, channel, and timing recommendations to payer and brand marketing colleagues.
• Leveraging market research to build/refine/interpret customer personas and understand channel and content preferences in the development of compelling marketing resources and alignment to appropriate channel delivery strategies.
• Work with data science and other analytics teams to catalog customer engagements and build optimization recommendations based upon successful message/channel combinations.

Education Minimum:

• Bachelor’s Degree

Knowledge and Skills:

• Foundational knowledge of U.S. health care market, including payor customers, along with comprehension of ecosystems, trends, drivers, and influencers.
• Established background in marketing strategy (including business planning/goal setting, message development, market research, etc.) OR digital development (tactical execution from creative concept to deployment). Ability to demonstrate a strong comprehension of the people, processes and technologies needed to bring digital campaigns to market.
• Growth mindset with demonstrated ability to think strategically and execute against goals to drive results.
• Excellent communication skills and teamwork that leads to effective partnership with stakeholders and extended teams.
• High energy with strong project management skills and the ability to drive results with cross-functional teams in a timely and compliant way.
• Prior knowledge with Agile frameworks and work processes preferred but not required.-

NOTICE FOR INTERNAL APPLICANTS

In accordance with Managers’ Policy – Job Posting and Employee Placement, all employees subject to this policy are required to have a minimum of twelve (12) months of service in current position prior to applying for open positions.

If you have been offered a separation benefits package, but have not yet reached your separation date and are offered a position within the salary and geographical parameters as set forth in the Summary Plan Description (SPD) of your separation package, then you are no longer eligible for your separation benefits package. To discuss in more detail, please contact your HRBP or Talent Acquisition Advisor.

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Employees working in roles that the Company determines require routine collaboration with external stakeholders, such as customer-facing commercial, or research-based roles, will be expected to comply not only with Company policy but also with policies established by such external stakeholders (for example, a requirement to be vaccinated against COVID-19 in order to access a facility or meet with stakeholders). -Please understand that, as permitted by applicable law, if you have not been vaccinated against COVID-19 and an essential function of your job is to call on external stakeholders who require vaccination to enter their premises or engage in face-to-face meetings, then your employment may pose an undue burden to business operations, in which case you may not be offered employment, or your employment could be terminated. Please also note that, where permitted by applicable law, the Company reserves the right to require COVID-19 vaccinations for positions, such as in Global Employee Health, where the Company determines in its discretion that the nature of the role presents an increased risk of disease transmission.

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U.S. Hybrid Work Model

Effective September 5, 2023, employees in office-based positions in the U.S. will be working a Hybrid work consisting of three total days on-site per week, generally Tuesday, Wednesday and either Monday or Thursday, although the specific days may vary by site or organization, with Friday designated as a remote-working day, unless business critical tasks require an on-site presence. -This Hybrid work model does not apply to, and daily in-person attendance is required for, field-based positions; facility-based, manufacturing-based, or research-based positions where the work to be performed is located at a Company site; positions covered by a collective-bargaining agreement (unless the agreement provides for hybrid work); or any other position for which the Company has determined the job requirements cannot be reasonably met working remotely. Please note, this Hybrid work model guidance also does not apply to roles that have been designated as “remote”.

Search Firm Representatives Please Read Carefully-
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. -No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.-

Employee Status:
Regular

Relocation:
No relocation

VISA Sponsorship:
No

Travel Requirements:
25%

Flexible Work Arrangements:
Hybrid

Shift:
Not Indicated

Valid Driving License:
No

Hazardous Material(s):
n/a

Requisition ID:R257651